Once a Corporate Engineer, Now Entrepreneurial Trailblazer
Leaving it All Behind to Get the Most Out of Life
In 2005, Caleb earned his Bachelor’s in Chemical Engineering from Cooper Union in New York City. Being accepted to Cooper Union’s selective engineering program and receiving a full scholarship laid a strong foundation for his career trajectory.
After college, Caleb spent over a decade working for a major oil company in Houston. He held a diverse range of roles such as Economist, Optimization Supervisor, and Planning Supervisor, each role building business strategy and planning skills that would later prove valuable to his own endeavors.
Along the way, he also celebrated several major life events. Caleb got married in 2008, had his first son in 2011 (the same year he earned his MBA from UChicago Booth School), and later had a daughter. Balancing career ambitions with family became a challenge, as working late became the norm, on top of long commute times.
A hip injury in 2015 meant that Caleb was now working remotely for his company until he recovered. This new time at home caused him to reevaluate his path in life, and he completed a move to Gulfport, Mississippi.
Caleb quickly realized how good life could be at home with his family. In Gulfport, he took the entrepreneurial leap by starting a business on Upwork. This platform opened new professional opportunities, but he was starting his entire SEO business from scratch – without knowing the first thing about how to do any of it – all while working remotely at his day job.
Fast-forwarding years later, Caleb was celebrating successes in his career as an SEO, having worked with several notable companies such as SkillShare, Adobe, and Stanley Black+Decker.
Leveraging his years of corporate experience and entrepreneurial success, Caleb was able to pursue another dream in 2020, when he founded a new company dedicated to coaching consultants to reach the top on Upwork, many following in his footsteps of having made the platform work from him. His strategies have since transformed the careers of over 3,300 students.
Today, Caleb continues to empower professionals to launch or grow successful Upwork businesses utilizing the power of SEO and AI. His comprehensive resources impart the mindsets, skills and techniques to achieve ambitious goals.
Caleb’s journey exemplifies how your life’s skills are transferable – no matter how different they are from what you want to do online – and how perseverance and calculated risks give way to exciting new paths in life.
Upwork Mastery 101
Unlock career success on Upwork with proven strategies from an instructor guiding over 3,000 students. This playlist equips you with the tools and tactics to thrive as a top-earning freelancer on the platform.
SEO Techniques Revealed
Tap into Caleb’s SEO skills that allowed him to collaborate with several Fortune 50 companies. Discover the secrets and methodologies that propelled his business to industry-leading heights.
AI for Business
Explore simple, pragmatic strategies for leveraging AI to streamline business operations and amplify productivity, as well as how to harness AI for elevated SEO performance and game-changing results.
Exclusive Community Access
Never miss another update from Caleb. Join his exclusive community of students and professionals by signing up for email updates. Stay connected, gain insights, and be the first to know about new offerings.
Here’s what you can learn with Caleb’s help:
WHAT YOU LEARN TODAY SHAPES THE REST OF YOUR LIFE.
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Actionable tips, tutorials, and strategies that you can use to improve your work-from-home life into a successful career
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Complex concepts broken down into bite-sized segments that you can understand and use, whether you’re a complete beginner or experienced entrepreneur
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Stay ahead of the curve and implement strategies for getting (and keeping) your clients for long-term success.
WHAT YOU DO IS MORE THAN A CAREER; IT’S A LIFE TRANSFORMATION. ARE YOU READY?